Boosted
as the ultra slim watch from Titan – truly world class, unmistakably Titan – it
did not come cheap. But it did come from
a brand that had served me well for the best part of twenty years.
Unfortunately, this time the brand did NOT live up to its name.
To
know the whole story, we have to go back to the beginning.
As
a Tata employee, I received Preference Shares when Titan was floated. Those Preference Shares got me a discount to
purchase products from Titan, which I dutifully did. Result? Some really good wristwatches and
Time Pieces for hubby, home and me. The
Time Pieces were phased out and so were the spare parts and when they stopped
working, they made the trip to the junkyard where worn out timepieces go.
The
wristwatches have done duty for many a year, without a glitch and only the
mandatory battery change.
Now
comes the ‘edge’. This model was a
little out of budget but I succumbed – after all it was a Titan and over the
years it would be paisa vasool.
Unfortunately, just two years on – and just outside the guarantee period
– it stopped working. Time for a battery
change, or so I thought. While waiting
in line, the previous customer, who also came in for a battery change, was told
that her watch needed a new motherboard!
I commiserated with her. It was
expensive. Then I was told the same
thing!! My watch which I had used so
carefully and caringly also needed a new motherboard.
A
very expensive watch is now costing me money instead of living up to its price.
Shame
on you Titan. You sold me a lie!
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